What a research proposal must do
A proposal convinces a reader — a supervisor, admissions panel or funder — of three things: the question matters, it has not been answered yet, and you have a realistic plan to answer it. Every section should serve one of those three goals.
Standard structure
- Title — specific and informative.
- Background — the context and why the topic matters now.
- Literature review and gap — what is known, and the specific gap you will fill.
- Aims, objectives and research questions — one aim, 3–4 objectives, 2–4 questions.
- Methodology — design, sample, data collection, analysis and ethics.
- Timeline — a realistic Gantt-style plan.
- Expected contribution — what will be different because of your study.
- References.
Finding the research gap
Read the most recent review articles in your area, note the “future research” sections, and look for contexts, populations or methods that have not been studied. A good gap is narrow: “how hybrid working affects employee engagement in UK SMEs” is stronger than “employee engagement”.
Writing the methodology
Justify every choice against your questions. If your question asks “how” or “why”, a qualitative design may fit; if it asks “how much” or “what is the relationship”, a quantitative design may fit. Explain your sample size, how you will reach participants and how you will analyse the data.
Common mistakes
- A topic that is too broad to finish in the time available.
- Methods chosen before the question.
- A literature review that lists studies instead of building towards the gap.
- Objectives that do not match the research questions.
Research Proposal Help & Proposal Making Guidance
A strong proposal gets you accepted, funded and started on the right track. We help you find the gap, frame your questions and justify your methods. Find out more →

